Mailchimp Open Commerce

Mailchimp Open Commerce is an innovative, API-first e-commerce platform designed for growth-minded retailers looking to control their commerce future. It offers a modular stack that is highly flexible and customizable to fit the unique needs of businesses. With an open-source foundation, it encourages community contribution and collaboration.

Mailchimp Open Commerce (formerly Reaction Commerce) | Mailchimp Developer

Product capabilities and documentation of Mailchimp Open Commerce.

Ron W. van Etten, Head of Development, DemandCluster Mailchimp Developer Logo

Key Features

• API-First Architecture: Built with a focus on APIs using GraphQL to ensure seamless integration and extensibility.
• Modular Stack: Enables retailers to implement only the necessary services for their business, allowing for a tailored platform.
• Customization Through Plugins: Offers the ability to extend functionality with community or custom-built plugins.
• Commerce Capabilities: Comes with essential commerce features that can be used alongside or as a replacement for existing tech stacks.
• Community Driven: A global team of contributors supports Open Commerce, fostering innovation and collaboration.
• Fully Extensible: Customize any part of the platform without limits using new technologies or business models.
• Operational Dashboard: Provides shop owners and developers with an admin dashboard to manage products, inventory, and customer data efficiently.
• Flexible Development: Suitable for businesses running shops or developers creating custom implementations.
• GraphQL Playground: Developers can test and explore API queries in a local development environment.
• Inclusive Community Support: New contributors can join forums and chats to share work and find opportunities for collaboration.

Mailchimp Open Commerce Screenshots

Suggested Developer Use Cases

• Rapid Prototyping: Low-code developers can quickly prototype e-commerce solutions by leveraging the modularity of Open Commerce to integrate only necessary components.
• E-commerce Integration: Integrate existing applications or workflows with Open Commerce's API to enable robust e-commerce capabilities without building from scratch.
• Clients' Custom Needs: Tailor e-commerce platforms to clients' specific requirements by utilizing Open Commerce's plugin system for custom feature integration.